Made in China - what's in a name?
The legal department within Lafite Rothschild has been busy lately battling the unauthorised use of its name within the Chinese market, bringing hundreds of lawsuits over trademark infringement. So they suffered a bit of a blow this week as Chateau Lafitte won the right to sell its Bordeaux wine under its own Chateau name in China. The dispute over use of the name Lafitte/Lafite dates back to 2003. The two brands Chateau Lafitte and Chateau Lafite Rothschild coexist in France and now it seems they will also in China as well.