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Andreas Hoffman of Primera on wine label printing

This show was published 09 December 2011


Andreas Hoffman of Primera talks to us about the manufacture of wine labels and the different printing technologies. They produce labels for large wineries and importers as well as having the flexibility to do smaller runs and customised labels. We find out how inkjet and laser printers are used to produce water-resistant wine labels.


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The UK Wine Show is sponsored by ThirtyFifty. Our team of wine tasters are busy entertaining and educating UK consumers to help them get the most out of wine.


The music used for the UK Wine Show is Griffes de Jingle 1 by Marcel de la Jartèle and Silence by Etoile Noire.

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