California exports value rise as volumes fall
California this week announced that its international sales leapt in value. Sales of California wines to the UK rose from $284 million in 2015 to $337 million in 2016. This was despite a strengthening in the US dollar after the Trump election and a fall in the pound associated with Brexit.
Volumes to the UK were up 5% and the value was up 18% according to the California Wine Institute. The Institute claims it in on target for $400million in exports to the UK by 2020. The UK is the USA's second biggest market behind Canada, which has not been holding up with value, falling by 6% to $431 million.